9 Best Blonde Hair Dyes To Light Up Your Life In 2023.

Are you ready to take your hair game up a notch this year? Then it’s time to get those beautiful golden locks that you’ve been longing for.

From light pearly blondes perfect for summer, to bright warm blondes ideal for winter months, 2023 has the latest trends and best blonde hair dyes out there!

So instead of spending time researching which color will be right for you, let us do the hard work and share with you our top 8 must-have blonde hair dye picks.

Get ready to light up your life with these absolutely gorgeous finds. Let’s go!

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Revlon Colorsilk, Ultra Light Ash Blonde.

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Best blonde hair dye for: Bright ash color. 

The color on the box is very bright and when we applied it, it become very purple so we were unsure what to expect!

But the results are lovely – not too cool and there was a slight brassiness at first but it was toned down with a purple toner. 

It’s not as bright as platinum blonde but it’s not far off and it’s lasted after a few shampoos so far. This is the best blonde box dye for us.  


  • Bright color that is close to the box color
  • Not too cool and slight brassiness can be toned down with a purple toner
  • Lasts after a few shampoos


  • Very purple when applied!

What’s so great about blonde hair?

From caramel to ash to pearl to platinum to butter, blonde comes in a kazillion hues to suit who you are, and who you really want to be.

It’s a sassy statement hair color that makes heads turn, goes lighter in the sunshine and darker as you get older.

What we love about this color hair is its versatility. It’s uber fabulous as an accent color too.

Perfect for ombre, dipped ends, highlights and balayage styles or blended with other striking colors like purple and silver.

Check out the latest blonde hair looks for ideas and inspiration.

best blonde hair dye ideas collection pinterest board

Which is the best blonde hair dye?

If you’re ready to brighten up your hair at home, here are the best blonde box dyes to keep you on trend and on point all season long!

Best blonde hair dyes at a glance.

Hair dyeLooks likeBest forBuy it now
L'Oreal Excellence, Natural Dark Caramel Blonde q? encoding=UTF8&ASIN=B002MA56EQ&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest blonde hair dyeLong-lasting caramel blonde color.
John Frieda Precision Foam Colour, Extra Light Natural Blondeq? encoding=UTF8&ASIN=B01L96IETC&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest blonde hair dyeLasting natural blonde color.
Revlon Colorsilk, Ultra Light Ash Blonde.q? encoding=UTF8&ASIN=B0039404TG&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest blonde hair dyeBright ash blonde color.
L'Oreal Colorista Effects Bleach Lightening Kitq? encoding=UTF8&ASIN=B01LY3A2B1&Format= SL160 &ID=AsinImage&MarketPlace=US&ServiceVersion=20070822&WS=1&tag=colouredhairc 20&language=en USir?t=colouredhairc 20&language=en US&l=li2&o=1&a=B01LY3A2B1Extra lightening fast platinum blonde.
Garnier Nutrisse Nourishing Color Creme, Light Natural Blondeq? encoding=UTF8&ASIN=B00AR58X0W&Format= SL160 &ID=AsinImage&MarketPlace=US&ServiceVersion=20070822&WS=1&tag=colouredhairc 20&language=en USir?t=colouredhairc 20&language=en US&l=li3&o=1&a=B00AR58X0WNatural looking light natural blonde color
L'Oreal Paris Excellence Age Perfect Dark Beige Blondeq? encoding=UTF8&ASIN=B00ZR9979O&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest blonde hair dyeSoft, buttery beige blonde.
Garnier Olia Golden Dark Blonde Hair Dye Permanent.q? encoding=UTF8&ASIN=B009SKHAOC&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest blonde hair dyeDirty blonde color.
Naturtint Permanent Hair Color 9N Honey Blonde.q? encoding=UTF8&ASIN=B001GOY66I&Format= SL160 &ID=AsinImage&MarketPlace=US&ServiceVersion=20070822&WS=1&tag=colouredhairc 20&language=en USir?t=colouredhairc 20&language=en US&l=li3&o=1&a=B001GOY66ILong lasting honey blonde.
L'Oreal Paris Feria Absolute Platinum Hair Dyeq? encoding=UTF8&ASIN=B00C53T44S&Format= SL160 &ID=AsinImage&MarketPlace=US&ServiceVersion=20070822&WS=1&tag=colouredhairc 20&language=en USir?t=colouredhairc 20&language=en US&l=li2&o=1&a=B00C53T44SGoing blonde without pre-bleaching damage to your hair

#1 L’Oreal Excellence, Natural Dark Caramel Blonde

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Features & ingredients:

  • A permanent hair dye that gives you a luscious color in under 30 minutes.
  • Enriches your hair and visibly improves its look and feel.
  • Contains Pro-Keratin and Ceramide to leave your hair looking smoother and feeling stronger.

Reviewers say:

“The hair dye itself as a color is lovely, it doesn’t look too flat or monotone like other dyes I’ve used in the past.

It’s really reflective in the light and makes my hair look really healthy from root to ends.”

“I used this to cover up some old blonde highlights on my brown hair and found they covered really well.

They didn’t end up being too warm and they haven’t faded either within the weeks after dyeing. I would definitely recommend it.”

“I hadn’t colored my hair in a while, so this was a good test for covering more grey than usual.

The result is better hair quality than before. It’s soft and shiny. The color is holding up well and gets better with further washes. Its quite a modern hue.”

Our experience:

We loved that this dye comes with a ph-friendly shampoo in the box and a comb applicator to apply the dye with ease. It does make a difference.

There’s also a pre-dye serum and a lightweight nourishing mask which left our hair feeling so smooth and soft.

Color-wise, it’s really on the golden side and a lovely rich caramel hair color that gave our mid-blonde hair real depth.

It lasted well too with minimal fade. Go for this for long-lasting results.

Best for: Long-lasting caramel blonde color.

#2 John Frieda Precision Foam Color, Extra Light Natural Blonde

q? encoding=UTF8&ASIN=B01L96IETC&Format= SL550 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBjohn frieda extra light blonde

Features & ingredients:

  • This is a thick, rich foam that penetrates strands for deep color saturation. 
  • Locks in rich color, giving you fade-resistant, salon-quality results.  
  • Achieving flawless, natural-looking results at home has never been quicker or easier.
  • Fade-Resistant, Salon-Quality Color.

Reviewers say:

“This is by far the most awesome hair color I have ever used – and believe me, I have tried every color under the sun!”

“I’ve colored my hair for years, my hair is down to my shoulders and wavy so prone to frizz.

The dye washed out easily and the end result was perfect, an all over, even coverage, no ginger bits, no white bits, very natural.”

“I was quite nervous that this would turn my hair dark grey. So glad that I was wrong! The color turned out perfect!

It blended my new growth with the old highlights! I am so happy I found an at home color that works!” 

Our experience:

We love John Frieda Precision Foam hair dye! 

The best thing about it is the Precision Foam which is a hair dye innovation in itself.

We found it so easy to apply and because it’s not a liquid, it doesn’t splash everywhere and easily covers your whole head.

This color is a beaut and it’s great for thick hair as the foam really penetrates your hair. Because of this, the color lasts and it’s one of the best for that.

Best for: Lasting natural blonde color.

#3 Revlon Colorsilk, Ultra Light Ash Blonde.

q? encoding=UTF8&ASIN=B0039404TG&Format= SL550 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBrevlon ultra blonde light dye

Features & ingredients:

  • Revlon Colorsilk Ultra Light Ash Blonde is a permanent hair color that’s designed to give you natural-looking, multi-tonal blonde hair.
  • The ammonia-free formula infuses your hair with conditioning and shine, leaving it soft and manageable.

Reviewers say:

“Definitely the best ash blonde dye I’ve ever used. Any other ash dyes I’ve used turn my hair grey.

I don’t really see the ashy tones in my hair after using this, but it did lighten it and isn’t brassy.”

“Was a little apprehensive before using this as it’s lighter than my usual shade. Needn’t have been concerned.

Pleased with the results, not too light for the summer & no brassiness. Covered grey fine & seems quite soft & shiny.”

“My natural hair color is brown but I’ve been bleaching it at home for a while now, I went from pink to blonde and I still had some yellowish blonde in my hair.

I used this and now my hair is fairly close to the color on the box. “

Our experience:

The color on the box is very bright and when we applied it, it become very purple so we were unsure what to expect!

But the results are lovely – not too cool and there was a slight brassiness at first but it was toned down with a purple toner. 

It’s not as bright as platinum blonde hair dye but it’s not far off and it’s lasted after a few shampoos so far.  Use this box dye if you want to dye your hair ash blonde at home.

Best for: Bright ash blonde color. 

#4 L’Oreal Colorista Effects Bleach Lightening Kit

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Features & ingredients:

  • This is a Bleach kit to create Bleach effects
  • A gentle formula that lightens hair without brass or harshness
  • After-care conditioning formula nourishes hair and eliminates brass

Reviewers say:

“I’ve been dying my own hair for many years now and have used lots of different bleaches so I was a bit hesitant at using a new one.

I had so many colors of purple in my hair and using this bleach my hair went to a light blonde!”

“Considering my hair was previously dyed a dark silver grey, I didn’t really know what to expect.

So I followed the instructions, and left it on for the instructed time, and within minutes, i could already see my hair turning a perfect platinum blonde shade. “

“I love this bleach! I normally have a balayage done at my hairdressers but my ends underneath had started to go brassy.

I used this & then toned after and it looked like I’d had it done in salon!”

Our experience:

L’Oreal have at-home hair color nailed with the Colorista range.

We’d already tried some of their other awesome washout colors so we were excited to see what this could do.

We tried this to give our natural blonde color a lift, and the results were a cool head of icy blond hints.

It’s powerful stuff so keep a check on it in development time or you might go way too light.

It dulled down after a couple of washes and is starting to look even more natural as time goes on.

Best for: Extra lightening fast platinum results.

#5 Garnier Nutrisse Nourishing Color Creme, Light Natural Blonde

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Features & ingredients:

  • This nourishing hair color creme is enriched with triple fruit oils – avocado, olive and shea – to help nourish and condition your hair while coloring.
  • It also contains antioxidants to protect against oxidative stress during the coloring process.
  • Garnier Nutrisse Nourishing Color Creme promises up to 100% gray coverage and vibrant long-lasting color results that last up to 8 weeks.

Reviewers say:

“I love this hair dye! The color was exactly what I wanted and it wasn’t too harsh on my hair.”

“My hair looks amazing after using this product! It gave me a beautiful light natural blonde shade.”

Our experience:

Garnier Nutrisse Nourishing Color Creme is a great choice for anyone looking to dye their hair a light natural blonde shade.

The light natural blonde was just what we were hoping for – a kind of neutral blonde – with none of the brassy tones usually associated with blondes.

It’s kept our natural highlights so it’s not a complete all over color but this gives it a natural vibe.

We felt our hair looked glossy and healthier after use.

Best for: Natural looking light natural blonde color.

#6 L’Oreal Paris Excellence Age Perfect Dark Beige Blonde

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Features & ingredients:

  • Flattering, luminous color, full of highlights
  • Up to 100% grey coverage, less visible re-growth
  • Replenished hair, full of body & shine
  • Root re-growth is less visible and elegantly blended.
  • Enriched with Pro-Collagen and Pro-Ceramide.

Reviewers say:

“The color is really, really beautiful. It’s produced more than one shade of blonde but in a soft natural way and looks only marginally different to my salon’s efforts.!”

“The product was easy to use with little mess and the final result was a color I could be proud of.

My hair felt in good condition and looked shiny/healthy. My scalp was unaffected and my greys had disappeared.”

“The finished result was fab – multi tonal color thanks to the layered tone technology, and the color blended exceptionally. My hair felt super soft and very manageable to style.”

Our experience:

Age perfect is all about the grey coverage so we used this on pale blonde hair with lots of grey to cover.

It was easy to apply and we left it a good 10 minutes more than advised to make sure the stubborn greys around our temples were fully covered.

And they were! The result is a soft buttery color beige blonde that has kept the natural lights in our hair. Go for this if you want multi-dimensional coverage.

Best for: Soft, buttery beige coverage.

#7 Garnier Olia Golden Dark Blonde Hair Dye Permanent.

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Features & ingredients:

  • Olia’s permanent hair dye formula with oil maximises the color result.
  • Ammonia-free for a pleasant scent. 
  • No peroxide or harmful ingredients
  • Powered by 60% oils which visibly improves your hair.
  • Maximum color performance for lavish, vivid and long-lasting color.

Reviewers say:

“Loved this hair dye, covered all my grey hair and left it feeling soft and nourished. While developing it didn’t smell strong or burn my eyes like some.”

“This was easy to use, didn’t drip or go everywhere. The result was a lovely color that looked really natural and left my hair soft and healthy feeling. Very happy!”

“This color is absolutely amazing and matched my current color very well. Color was very easy to mix and apply.”

Our experience:

This is a gorgeous dirty blonde color that we tried on pre-lightened hair.

It’s dark ashy blonde so not quite brown and has warm red undertones so be careful if your hair draws red.

We love Olia hair dye for always making our hair feel so soft. Go for this one for a great, all-over natural dark blonde color at home.

Best for: Dirty blonde color.

#8 Naturtint Permanent Hair Color 9N Honey Blonde.

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Features & ingredients:

  • his blonde hair dye is made with natural and organic ingredients to nourish the hair as it colors.
  • It has a gentle formulation which is both PPD-free and ammonia free for a no-fuss color application.
  • Naturtint Permanent Hair Color is also enriched with natural plant and seed oils like sunflower oil, jojoba oil, wheat germ oil, and avocado oil to help keep your scalp hydrated.
  • Plus it contains antioxidants that protect against oxidative stress damage caused by coloring.

Reviewers say:

“I was really pleased with the results of using this. It’s very easy to apply and didn’t smell too bad either! The color came out very vibrant.”

“My hair is noticeably softer and shinier after using this product. It gave me a beautiful honey blonde color that I am very happy with.”

Our experience:

We love Naturtint for being ammonia-free and gentle on your hair yet still giving a good color payoff.

The honey blonde is somewhere between light and medium blonde which, with its golden tones, made for quite a natural result. It left our hair looking really glossy and healthy-looking too.

We’d recommend this to anyone wanting an easy-to-apply golden honey blonde shade.

Best for: Long lasting honey blonde.

#9 L’Oreal Paris Feria Absolute Platinum Hair Dye

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Features & ingredients:

  • L’Oreal Paris Feria Absolute Platinum Hair Dye helps you achieve bold, luminous platinum color results.
  • The advanced formula contains an exclusive blend of Pro-Keratine and nutritive oils to protect the hair’s natural condition and leave it feeling luxuriously soft.
  • It also contains a colorist inspired serum designed with fade-defying technology to help keep your color looking vibrant for up to 8 weeks.

Reviewers say:

“After using this my hair was lightened to a beautiful ashy blonde tone. Will deffo use it again.”

“I especially liked how it didn’t require heavy bleaching in order to get lighter hair so my hair wasn’t damaged or dry.”

Our experience:

This is powerful stuff. If you want a way to go blonde without pre-bleaching, then L’Oreal Paris Feria Absolute Platinum Hair Dye is your answer.

6 levels of lightening? Not sure about that. But it DID give our medium-brown hair enough lift to achieve a stunning ashy blonde tone. And the hair was left feeling soft and nourished – which is really all we can ask for!

Best for: Going blonde without pre-bleaching damage to your hair.


Revlon Colorsilk, Ultra Light Ash Blonde.

q? encoding=UTF8&ASIN=B0039404TG&Format= SL550 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBrevlon light ash blonde

Best for: Bright ash blonde color. 

The color on the box is very bright and when we applied it, it become very purple so we were unsure what to expect!

But the results are lovely – not too cool and there was a slight brassiness at first but it was toned down with a purple toner. 

It’s not as bright as platinum blonde but it’s not far off and it’s lasted after a few shampoos so far. This is the best blonde box dye for us.  

Buyer’s Guide: How to choose the right blonde hair dye for you.

If you’re looking for a way to go blonde without a huge commitment, then hair dye is your best bet.

But, with so many options on the market, it can be overwhelming trying to choose the right one. This guide will help you find the perfect blonde hair dye for you.

Consider your hair type and texture

The first thing to consider when choosing a hair dye is your hair type and texture.

If you have thin, fine hair then opt for a semi-permanent dye as this will give your color more depth without weighing down your delicate strands.

If you have thick and coarse hair then go for permanent dye as this will last longer and keep its vibrancy.

Look at your skin tones

Think about what hair colors will best suit your skin tone too.

For those with fair skin tones, cool blondes like platinum and ash are best as they won’t wash out your complexion.

For darker skin tones, warm shades like honey blonde and strawberry are great options that won’t clash with your skin tone but still bring out the warmth in your complexion.

Semi-Permanent or Permanent?

When it comes to commitment levels there are two types of dyes – semi-permanent and permanent.

Semi-permanent colors last around 4 weeks while permanent blonde hair dye last 6-8 weeks depending on how much maintenance you put in (via regular washes).

So if you want low maintenance color opt for semi-permanent whereas if you want long lasting vibrancy go for permanent.

Do a strand test

Always do a strand test before going ahead with any color change so that you know exactly what shade of blonde is going to work best for you!

This step is key as it allows you to get an accurate reading of how well the dye is going to take as well as what kind of effect it will have on pre-existing color if any.

With these tips in mind, finding the perfect blonde hair dye doesn’t have to feel daunting or intimidating anymore! Who knows? You might just be ready to join #TeamBlonde!

How to dye your hair at home.

Blonde hair dye FAQs

Can I dye my hair blonde at home?

You can! If you’re careful.

It all depends on the color your want to be and the base color that your hair is now.

If your hair color now is light brown or darker – you’ll need to lighten your hair first with bleach before dyeing it blonde.

This might take a few processes to get it light enough, so chat to your hairdresser about whether your hair condition can take it.

Bleach is pretty drying and damaging for your hair!

If your hair is light blonde and lighter – If you want to go platinum, or an icy-white color, you’ll also need to pre-lighten your hair with bleach.

Otherwise, you’re good to go!

Grab your favourite box of dye from the list below and blonde up your life baby!

What is the best at home blonde hair dye?

In our opinion, nothing beats Revlon Colorsilk Ultra Light Ash Blonde Permanent Hair Color.

Not only does it give you beautiful, long-lasting color, but it also helps to keep your hair looking healthy and shiny.

And if you’re worried about brassiness, don’t be – the purple tones in this dye help to neutralize any unwanted yellowish hues.

So if you’re looking for a gorgeous, healthy blonde hue, this one is the way to go!

Can you lighten your hair with box color?

So you want to go lighter but you’re nervous about making the plunge with a professional colorist.

Or maybe you’re just looking to save a few bucks.

Can you really lighten your hair using a store-bought box of color? The answer, my friend, is yes…and no.

It all depends on your starting point and what level of lift you’re hoping to achieve.

If you have dark hair and you’re looking to go several shades lighter, then it’s probably best to leave it to the professionals.

But if you have lighter hair to begin with and you’re just looking to add a few blonde highlights or you’re after blonde hair with lowlights, then box color can definitely work for you.

Just be sure to follow the instructions carefully and do a strand test first to avoid any unwanted surprises.

What is the best blonde hair dye without bleach?

Be it a natural blonde or a perfectly bleached one, blonde hair stands out like no other hair color. But not all of us want to bleach our hair just to get that gorgeous blonde color.

From our best blonde hair dye list above, Garnier Olia Golden Dark Blonde Hair Dye is a good option if you don’t have a bleached blonde base.

This hair dye has been designed specifically to provide radiant, long-lasting color without harming your hair’s natural structure.

The formula is enriched with natural flower oils and is free from any harsh chemicals like ammonia. The result? Soft, shiny, and healthy-looking hair.

What’s great about this hair dye is that it is easy to use and apply at home.

You won’t get a bright blonde result from it. For that, you really need to pre-lighten your hair with bleach.

But this can give you a blonde look if your hair is light brown or lighter.

The kit comes with a developer cream, an applicator bottle, a colorant cream, a conditioner, and gloves.

The instructions are also very clear, so even if you’re a first-timer, you’ll be able to achieve salon-like results.

What is the best blonde hair dye for dark hair?

Many people are obsessed with blonde hair, but it can be tricky to achieve the perfect shade on naturally darker hair.

You don’t want to end up with brass, orange tones, or a hair color that looks too fake or unnatural.

But don’t worry, with the right product and technique, you can achieve a gorgeous, shiny, and natural-looking blonde hair color.

L’Oreal Paris Feria Absolute Platinum Hair Dye above is a great choice for dark hair. It’s specifically designed for dark hair and can lighten up to 6 levels without brassiness.

Its high shine conditioning system also nourishes and softens your hair for a healthy bounce.

We tried it on a model with dark brown hair and it did lift the color a few levels.

Have a good purple shampoo handy as it did take a lot of toning to get rid of some unwanted orange!

What blonde hair dye actually works?

Finding the right blonde hair dye can be a real challenge.

There are so many blonde hair shades to choose from, and it can be hard to know which one will actually work for you.

If you’re looking for a blonde hair dye that actually works, we highly recommend going for a shade that is one or two shades lighter than your natural hair color.

This will help to avoid any unwanted orange or brassy tones.

It’s all about trial and error. But trust us, it’s worth it when you finally find the perfect shade!

What is the best color to dye blonde hair?

Blondes may have more fun, but they also have more options when it comes to hair color.

Whether you’re looking to add a little extra dimension or simply want to experiment with a new shade, there’s a blonde hair color out there for you. Here are a few of our favorites:

If you’re looking for a subtle change, try a light ash blonde. This cool-toned shade will give your hair just a hint of color, and it’s perfect for those who want to avoid brassiness.

For something a little more dramatic, go for a golden blonde. This warm shade will add instant shine and depth to your hair, and it’s bound to turn heads.

If you really want to make a statement, try an icy platinum blonde. This ultra-light shade is perfect for those who want to make a bold fashion statement.

Can I dye my own hair blonde?

So, you want to dye your own hair blonde. We don’t blame you!

Blonde is one of the most popular hair colors out there, and it can definitely be a lot of fun to rock.

But before you run to the store and buy a box of dye, there are a few things you need to know.

First, bleach is your friend. If you want to get your hair lighter, you’re going to need to use bleach.

Second, be prepared for some serious damage. Bleach is tough on your hair, so expect it to be dry and brittle after you’re done.

Third, don’t forget the toner. Toner helps to balance out the color of your hair, and it’s especially important if you’re going for a platinum blonde look.

Does going blonde ruin your hair?

Going blonde is a bit of a commitment.

Not only do you have to maintain your color with regular appointments (and touch-ups in between), but you also have to be extra careful about the products you use on your hair.

Blonde hair is notoriously difficult to keep healthy and strong, and many women find that their hair suffers after making the switch from dark to light.

In addition, bleaching can be seriously damaging to the hair follicles, leading to breakage and split ends.

However, there are ways to minimize the damage and keep your blonde locks looking fabulous.

First, make sure to use a quality shampoo and conditioner formulated for color-treated hair.

Second, invest in regular trims to keep your ends healthy.

And finally, don’t forget to give your hair a little extra TLC with weekly masks and deep conditioners.

With a little effort, you can keep your blonde hair looking its best.

How long does blonde hair dye last?

Blonde hair dye can be a tricky thing to maintain, especially after the dark roots have started to peek in. Although the grown out dark root look is also in this year!

Generally, you’ll get around 3-5 weeks of all-over blonde with a touch-up in between.

However, box dyes are becoming more and more advanced with better lasting power that can provide you with a fresh blonde look for 8-10 weeks or longer!

The trick is to use gentle, sulfate-free shampoos and a good hair car routine to extend your blonde hair color life as much as possible.

Parting words.

So, there you have it – everything you need to know about dyeing your own hair blonde and which hair dye you should use. Good luck!

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Nicola Freeman

Creative Director & Owner

With over two decades of passionate hair dyeing experience, I've experimented with nearly every shade imaginable. My journey began long before blogging; as an award-winning copywriter in London and New York, I shaped narratives for iconic brands. However, when friends sought advice during Covid for at-home hair dyeing, I realized my true calling. Beyond being your hair color expert, I'm a mom of two girls, wife to artist Tony, and an avid soccer player!